london fashion week

London Fashion Week update #4 – Roksanda, Erdem and JW Anderson

London Fashion Week Spring Summer 2020 has officially kicked-off. We were delighted to keep you posted on the best shows, promising designers and emerging trends. This update: Roksanda, Erdem and JW Anderson.

Cover photo: Unsplash

London Fashion Week

London Fashion Week is full of great designers and shows. Since its hard to stay up-to-date with its great amount of shows, we’re delighted to keep you posted. Check out the entire schedule of all fashion weeks here and the complete London Fashion Week schedule here.


Roksanda’s Spring/Summer 2020 collection investigates the lines between fashion, art and architecture. The designer thinks it’s a very modern and popular combination, capable of bringing some positive vibes in the middle of all negativity. The bright orange runway carpet sure brought some positive vibes and hinted to Christo and Jeanne-Claude’s 2016 installation The Floating Piers, installed on an Italic lake.

Where the first looks were preserved, color came into play soon, as silhouettes got bigger and fabrics flowing. Long dressed were combined with sporty jackets and wavy forms. Overall, the collection was very playful. Some looks reminded of Pierpaolo Piccioli’s work for Valentino. No copycat incidents, just subtle hints and very original outfits. If it would be possible to order the entire collection, we surely would.


At London Fashion Week, Erdem showed the liveliness of flowers. On dresses, hats, scarves and trousers: flower prints were represent. The collection shows that there’s always a good reason to paint the town red, even during times like these.

Even more striking than the excessive use of patters, was the absence of the waistline. From low-waist trousers to baggy blazers and maxi-skirts: the waistline was very, very absent. Erdem’s collection showed that femininity doesn’t solely consist of sexy silhouettes and sharp waistlines. Let us be freed, preferably while wearing Erdem’s new collection.

JW Anderson

With his Spring/Summer 2020 collection, JW Anderson showed a very grown-up collection with some whimsical details. For example, take the hat-shaped bag or the bra slash infinity sign, whatever its function may be. Accompanied by some great piece of tailoring and exquisite eye for detail, Anderson knows what he does.

His collection is classical, British and innovative all together. Anderson knows how to play with form and function (as the infinity signs confirm), while not overdoing anything. The whimsical details form a reference to today’s situation that everyone in Britain holds onto. His message? Probably to stay focused, but to have fun as well. Something we will definitely stick to.

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