Jacquemus is back – and he comes in with a big bang. The young designer has returned to the runway with a collection named ‘La Montagne’ (The Mountain), showed by a star studded cast and consisting of on trend silhouettes, and bright colors – all perfectly suited for a va-va-voom re-emergence look.
Cover photo: courtesy of Jacquemus
La Montagne Jacquemus
“For this collection, after such a particular year, I wanted to gather people inside and share a fashion moment together. I wanted to focus on the clothes, the silhouettes, the colors, the fabrics, the details, and the energy of the models. I wanted the set to be minimal and sharp, recreating an abstract artistic mountain that portrays the inspiration of the collection,” Simon Porte Jacquemus explained on Instagram.
The collection was shown by a star studded cast: among others, Mona Tougaard Kendall Jenner, Maty Fall Diba, Adut Akech, Jill Kortleve, Imaan Hammam and Bella Hadid walked the walk in great silhouettes, both sharp and rounded. On the one hand, the collection was gorpcore-inspired, on the other hand it was casually sophisticated. Materials like shearling gave the collection a practical, outdoor touch, while delicate flower prints added his French imprint. Oversized bags were juxtaposed with smaller ones and the usual classics Jacquemus is acclaimed for. Furthermore, fuchsia was the protagonist of the show, preferably combined with firemen red.
Reflecting the zeitgeist
Playful as always, Jacquemus’ La Montagne collection perfectly reflects the prevailing post-lockdown mood. Nodding to a carefree life, male models walked the runway wearing bralettes – just one of the items that could be easily exchanged with the womenswear pieces. Jacquemus shows the world is ready to move on, in a very authentic way only he can do. Without losing sight of his signature, Jacquemus set the tone for new beginnings. A new chapter that is about to begin, without forgetting about what the past months have taught us. Practical, gorpcore-inspired looks are perfectly suited for a much-needed hideaway in nature, where more elegant ones perfectly match post-pandemic parties. After all, Jacquemus creates a universe we all want to be part of.
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