new york fashion week

New York Fashion Week update #8 – The Row, Theory and 3.1 Phillip Lim

New York Fashion Week Spring Summer 2020 has officially kicked-off. We were delighted to keep you posted on the best shows, promising designers and emerging trends. This update: The Row, Theory and 3.1 Phillip Lim.

Cover photo: Unsplash

New York Fashion Week

New York Fashion Week is full of great designers and shows. Since its hard to stay up-to-date with that many shows, we love to keep you posted.

P.S.: check out the entire schedule of all fashion weeks here.

The Row

Mary-Kate and Ashley Olsen once again showed their latest collection at their Greenwich studio for an intimate crowd. They did again what they’re best at: designing complements to a timeless wardrobe, while being innovative and make people eager to buy.

They provided an athletic twist to their timeless pieces. Think of sporty zippers and leather Tevas. As if this wasn’t yet enough, we saw many untucked shirts and relaxed silhouettes. Imagine this with layers, soft hues and big dresses and you’ve got the effortless Olsen look, but then in your own closet.

Yet again, the Olsen twins showed how incisively and calming minimalism can be.


“Our Icons, your everyday heroes” explains the timeless pieces of Theory very well. They showed a new line, called The Good Wool, which entirely consists of premium traceable Australian merino wool and is woven by pioneers of renewable manufacturing in Italy. Furthermore, crisp, clean and simple were the keywords to describe Theory’s minimalistic collection as shown at New York Fashion Week.

Fashion designer Lisa Kulson created a fuss-free collection, but wasn’t afraid to use color or prints. Both had a pivotal role in this Spring/Summer 2020 collection. Kulson again succeeded – just like Mary-Kate and Ashley Olsen – in creating a new take on the timeless wardrobe, while – perhaps a bit more than the Olsen twins – provoking a Summer vibe.

3.1 Phillip Lim

Philip Lim choose a remarkable venue for his show: an open-air warehouse located in Greenpoint. As an upcoming neighbourhood with a Polish-American community, it may benefit from the crowd that passed the Brooklyn-bridge to watch this show.

3.1 Phillip Lim’s Spring/Summer 2020 collection seamlessly fitted into the scenery: it felt both urban and desolate. On Lim’s Instagram account, the designer dropped the words “This season, as ever, we celebrate community and the wider 3.1 Tribe by partnering with like-minded individuals who epitomize what it means to be a global citizen. We thank you for keeping alive the cool, easy, chic in us all.

This collection clearly connected to what 3.1 Phillip Lim stands for: community, diversity and optimism. The tribe of models showed tailored pieces in a way only Lim could design them. We would rather call it tailoring 2.0. Lim developed a sleeveless vest with a detachable part on the shoulders, combined with a matching skirt or trousers. It all looked effortlessly chic, while not being over the top. Perfectly suited to brighten up an average day at the office.

The fact that Lim created garments with a purpose should not be overlooked. Lim used cotton waste and upcycled it into new creations, which looked timeless and effortless, while provided with original details. Where most sustainable brands create seasonal pieces, Lim aims to creates clothes that last. Sustainability at its best.

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